Franchise News Release: Randolph, MA - (Oct-8-2002)

Togo's Introduces New Sirloin Steak & Mushroom Sandwich

Togo's sandwich chain announced the addition of a new seared Sirloin Steak & Mushroom Sandwich creation to its seasonal menu line. Togo's new sandwich is the only steak sandwich from a quick service Restaurant chain made from 100% srloin beef, instead of reformed steak frequently used by market competitors. Togo's is also the only quick service restaurant chain to utilize this level of quality steak and a searing process typical of specialty steak restaurants.

The new Sirloin Steak & Mushroom Sandwich combines bite-sized, tender choice cuts of beef, sauteed mushrooms and a choice of Togo's signature toppings. The Togo's Corporate Culinary Team developed a specialized cooking technique to ensure the steak remains tender and juicy.

"At Togo's we are dedicated to inventing delicious sandwich creations that people crave, so we used only choice cuts of sirloin combined with a cooking process that sears the meat to preserve natural juices," said Drew Tyriver, Togo's Executive Chef and Manager of Product Development. "Our steak is not pressed meat, but rather a sirloin steak that is seared, and similar to what you would enjoy at a fine steak house."

The new Sirloin Steak & Mushroom Sandwich will be available for $4.99 for a regular, and $5.99 for a large. Participating stores will offer the new menu item for a limited time only. Togo's will support the introduction of the Sirloin Steak & Mushroom Sandwich with in-store promotions. Television and radio spots will also help introduce the new sandwich to the public through Togo's the recently launched advertising campaign, "The Legend of Togo's."

Togo's originated in San Jose, California in 1971. Each day, Togo's makes over 164,000 sandwiches that are full of premium lean meats, cheeses, fresh vegetables and savory toppings. Signature sandwiches include: Hot Pastrami, Savory Barbecue Chicken, and Avocado and Turkey. With more than 300 locations in California, Togo's also has stores located in Arizona, Colorado, Illinois, Indiana, Maryland, Nevada, Oregon, Pennsylvania, Rhode Island, Utah, Virginia, and Washington. New locations recently opened in Connecticut, Florida, Georgia, Massachusetts, Michigan, New Jersey, and New York.

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