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Franchise News Release: Levittown, NY - (Jul-30-2003) Lemon Tree - Getting Hair in Style for the Fall (7/03)Want to look your best this fall? Hair experts at The Lemon Tree salon, a Franchise based in Levittown, N.Y., have a few tips for transforming tired, summer locks into vibrant, autumn styles. "The back-to-school season is a busy time," says John Wagner, executive vice president of The Lemon Tree. "When summer draws to a close, our young clients want to look their best on the first day of school. Our older clients want a new look for the challenges that lay ahead in the more serious season of autumn." Drawing on nearly 30 years of experience in the hair care business, Lemon Tree has put together a few tips for brightening your hair's look this fall. 1. Consider a new style. Fall is a great time to consider a new haircut that fits your life. For little girls, this may mean a cut that allows hair to be pulled up into ponytails, braids and buns-and dressed up with the accessories most girls love. Buzz cuts are still the rage among boys-and easy on parents. Busy adults should consider a cut that requires minimal care. Ask your stylist for guidance. 2. Do a little repair work. Chlorine, salt water and sun - summer is tough on hair. Rejuvenate your strands with a deep conditioning treatment, available at all Lemon Tree salons. Your stylist can also give your hair a healthy, new look by cutting off dead and split ends. 3. Go natural. After two months of exposure to the sun, you may find that your color isn't what it used to be. Consider returning to a hue closer to your natural color. Your stylist can help with a color consultation and a wide range of color services, including single process touch-up, double process touch-up, rinse, frosting, highlighting, foils and corrective coloring. If you decide to go completely natural, your Lemon Tree stylist can ease the pain with temporary color. 4. Add some body. Texturing is the latest way to give your hair a new look. Basically, it gives your hair a slight wave-an excellent option if you like straight hair, but are growing tired of your fine, limp locks. If you want something more dramatic, consider a permanent or a body wave, which gives body. 5. Make it easy. Because Lemon Tree salons offer a wide range of services for all ages, they can offer one-stop shopping for the entire family. And with Lemon Tree's commitment to quality and affordability, you'll come out looking great - without breaking your budget. "Kids aren't the only ones who want to look good when school starts up again," says Kimberly Yaris, owner and president of The Lemon Tree salon in Williston Park, N.Y. "Kids, college students, moms, dads and working professionals can all come to a Lemon Tree Salon this fall to start the academic year-or finish out the calendar year-in style," says Yaris. "With our prices and our service, we make it possible for everyone in the family to look their best." The Lemon Tree is a subsidiary of Joan M. Cables La Femmina Beauty Salons Inc., based in a newly purchased building in Levittown, N.Y. Founded in 1974 by Joan M. Cable, the chain has grown from one salon in Bethpage, N.Y., to a 70-store chain with locations in New York, New Jersey, Connecticut and Pennsylvania. Cable revolutionized the salon industry by offering high-quality and affordable services for men, women and children, seven days a week. In 1998, long-time franchisee Deena Yaris purchased the company. She plans to expand the chain nationwide.
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