Jamba Juice Introduces New Smoothie Designed By Athletes And Nutrition Experts

Jamba Juice, the category-defining leader in all-natural, made-to-order fruit smoothies and juices, has introduced a new smoothie to benefit physically active people. With the essentials needed to prepare for and recover from their physical endeavors, the new Bounce Back Blast, including the new Performance Boost, will fuel the bodies of exercise-oriented people whether they're weekend warriors or performance athletes.

"We are especially excited to introduce the new Bounce Back Blast™ to our customers this summer," said Jamba Juice Founder Kirk Perron. "It is a marriage of what Jamba does best, creating delicious fruit smoothies and the wealth of expertise available to us from performance athletes and nutrition experts on our Health & Wellness Advisory Board. This smoothie was designed to keep people going all day, every day!"

While creating the smoothies, Jamba Juice solicited the advice of world champion triathlete Chris "Macca" McCormack (a Jamba-sponsored triathlete and the winner of this year's Jamba Juice Wildflower Triathlon as well as the Australia Ironman) and six time Ironman Champion Dave Scott. In addition, Jamba reached out to Suzanne Havala Hobbs DrPH, M.S., R.D., a registered dietitian, nutrition consultant and member of the Jamba Juice Health and Wellness advisory board, to gather nutritional information and give recommendations that would make the smoothie Jamba's strongest performance offering.

Boosted for pre and post workout benefits, the smoothie contains glucosamine and chondroitin for joint repair and recovery, (soy) protein to build and maintain muscles, and antioxidants to fight free radicals. Sodium and potassium provide electrolyte replacement for post-work recovery. Ginseng is combined with the fruit for quick and sustained energy. A good source of fiber, it has 400% D of Vitamin C and is an excellent aid in re-hydrating the body after a workout.

The 24 oz. Bounce Back Blast™ has a tropical taste profile resulting from a delicious blend of peaches, strawberries, kiwi juice and orange sherbet. It is low-fat (2 g), can be boosted with the Jamba Juice Protein Boost to create an excellent protein/carb ratio for performance athletes, and is also available in a 32oz. Power Size.

Jamba Juice® is the category-defining leader in all-natural, made-to-order fruit smoothies, juices and healthy snacks. The company maintains its reputation by providing a daily ritual that provides a healthy boost through made-to-order products, prepared with wholesome ingredients, in a vibrant environment by passionate people who care. Jamba Juice has more than 340 company and franchised/licensed stores in 22 states nationwide, and can also be found at select Whole Foods Markets, college campuses and airport locations.

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