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Franchise News Release: Fort Lauderdale, CA - (Jun-8-2004) Coverall Cleaning's President Ted Elliott Selected by Aspatore as an AuthorTed Elliott, President of Coverall Cleaning Concepts, has been selected by the editorial board of Inside the Minds as one of the leading franchisors in the nation, and an author in the recently released book, Inside the Minds: Buying a Franchise, published by Aspatore Books. Inside the Minds: Buying a Franchise - Industry Insiders on Identifying Opportunities and Chartering Successful Businesses (ISBN: 1-58762-412-5), is an authoritative, insider's perspective on the ins and outs of purchasing and operating a franchise, written by an unparalleled collection of Presidents and CEOs representing some of the nation's leading franchisors. While touching upon the finer points around this business now, and what will hold true into the future, these experts offer a candid and unprecedented glimpse into an endlessly demanding and fully gratifying business. "In my role as President and Chief Operating Officer of Coverall Cleaning Concepts, one of the leading commercial Cleaning franchise companies in the world, I have to be very much involved with the activities and trends that take place in the Franchising industry," states Ted Elliott. "In staying up to date with the movements and developments in franchising, I have been able to take Coverall Cleaning Concepts to new heights by providing our Franchise Owners with the support and assistance that is necessary in this market." The Inside the Minds series is revolutionizing the business book market by publishing an unparalleled group of executives and providing an unprecedented introspective look into the leading minds of the business world. ver the next month or two. To order a copy of this book, you may also call 1-866-Aspatore. About Ted Elliott As of August of 1998, Elliott has served as the President and Chief Operating Officer of Coverall North America, Inc., the franchisor of the Coverall Cleaning Concepts brand of commercial cleaning franchises. Prior to this position, Elliott served as the Executive Vice President and Chief Operating Officer of the company. Notable accomplishments have included increasing Coverall's growth by 50% fom 4,419 Franchises in 1998 to 7,777 franchises in 2004 and increasing the amount of customer accounts by 71% fom 26,000 customer accounts in 1998 to 37,000 customer accounts in 2004. As a result of Elliott's success, the company has developed an unrivaled model for promoting entrepreneurial success, as demonstrated by being recognized as the #1 Fastest Growing Commercial Cleaning Franchising Company, the #3 fastest growing franchise, and the #2 Lowest Investment in the United States in Entrepreneur Magazine's 22nd Annual franchise 500®. From 1987 to 1995, Elliott served as Coverall Cleaning Concepts' Chief Operating Officer in Glendale Heights, Illinois and in early 1998, he spearheaded Coverall's headquarter move from San Diego, California to Fort Lauderdale, Florida. Prior to heading up this company, Elliott served in several management positions in the hospitality industry including both Divisional and General Manager of various hotels. It was this experience of operating as a franchisee of different hotel franchises that Elliott brought with him to Coverall Cleaning Concepts, thereby creating a Franchise Company that is focused on meeting and surpassing the needs of its current customers and franchise owners alike. About Aspatore - Publishers of C-Level Business Intelligence
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