Business Partner Opens New Store in New Jersey

Jeff Green, owner of the new Business Partner in Morris Plains, NJ has a lot to smile about. He is not only the first franchisee to sign on board with Business Partner, but his new 3,200 sq.ft. store is going strong out of the gate. He already has customers and sales that are ringing up profits in the cash register.

Green, and his wife, Elaine, has the largest Franchise staff so far with 6 employees. Before he even opened, Jeff hit the trail and started his marketing strategy. Jeff, who is the former Vice President of General Chemical, decided to open his Business Partner across the street from an established Kinko's. The gutsy move is paying off.

Location is very important to the success of any business. Jeff selected a site in New Jersey that has about 8,000 businesses surrounding him that produce $1 million in Sales a year. He also is in a strip mall that has several popular anchors including Barnes & Noble and Kohl's.