BUYER'S AGENT sets superior service standard with new corporate attire for real estate brokers and agents (3/00)

THE BUYER'S AGENT is debuting a new upscale corporate apparel line for its brokers and agents. A spectacular new jacket gives THE BUYER'S AGENT a distinct corporate identity. As of April 24, 2000, the unique "Buyer's Agent Blue" jacket will begin appearing at the franchised offices across the nation.

Corporate fashion consultants Uniforms To You designed the jacket specifically for THE BUYER'S AGENT. Logos create a corporate identity that is reinforced by corporate apparel.

Tom Hathaway, president and founder of THE BUYER'S AGENT, INC., stated, "These uniforms portray who we are as a company and what we stand for. Our commitment to quality, professionalism and service is evident in the detailed creation of the jacket designs. It also defines the quality of the brokers and agents who will wear these garments."

The design for men is a Buyer's Agent Blue three-buttoned blazer, and for women, there are two choices, a Buyer's Agent Blue two button blazer and a side button jacket. All of the garments are embroidered with the company's logo.

"Our goal is to offer the very best service for our home buying clients," says Hathaway. "We make a concentrated effort to do this at every level of our operation, from our intensive training in exclusive buyer agency, to our superior client service, right down to our carefully embroidered logo on our brokers' and agents' jackets. It's a small measure of the attention to quality that has gone into every aspect of our Franchise system. Over the past twelve years, we believe we've raised the bar on quality service to home buyers in a very tangible way."

THE BUYER'S AGENT, INC. is the nation's leading franchisor with Franchises specializing in exclusive buyer representation for real estate purchasers.