Franchise News Release: Franklin, OH - (Jun-5-2008)


NiteLites Lighting Franchise Searching for Candidates for Five California Cities


NiteLites Outdoor Lighting specializes in the manufacturing, sales, lighting design, installation, and lifetime maintenance of top of the line low voltage outdoor lighting systems for both residential and commercial properties. NiteLites proprietary line of copper and brass fixtures are weather resistant and are specification grade. NiteLites, founded in 1998, has enjoyed “robust growth” since its beginning, and has improved upon that growth since adopting the Franchise business model in 2004.   Mr. Thomas Frederick, President and CEO, attributes the continued momentum of the business to a number critical factors including: identifying the best candidates for their franchises, the NiteLites’ proven business model, the growing popularity of architectural and landscape lighting systems, and the ongoing trends nationally of people spending more time around their own property.  He further explained “Outdoor lighting sales are being driven by the increasing number of homeowners seeking safety, security and aesthetics, as well as enhancement of their property’s market value.”   He added that the outdoor lighting industry is still very young and that sizeable growth is expected.

NiteLites Outdoor Lighting is currently searching for qualified candidates for franchise ownership in the NiteLites Outdoor Lighting Business in California.  Specifically, NiteLites is seeking franchise owners for Los Angeles, San Francisco, Sacramento, Fresno and Orange County.  Mr. Carl Frederick, Vice President of Franchise Sales and Development explained “We think California is a prime territory for our outdoor lighting business.  The growth in popularity of outdoor low voltage lighting makes this a fantastic opportunity because of the combination of the continued growth of these California cities combined with a dense saturation of high end developments and commercial properties that make up our target market.”

Mr. Carl Frederick explained that NiteLites franchise candidates must be committed to providing world class service and possess a variety of characteristics including a strong sales background with at least 5 years of management experience.  Additionally, he said that the candidate should have a strong desire to run their own business and to be system oriented as the blueprint for running a successful NiteLites business is already in place.  Finally, the candidate must have the credit and financial means to meet the minimum requirements set by the NiteLites Franchise Systems, Inc.

A NiteLites franchisee can expect extensive classroom and field training, a protected territory, and on going marketing programs.  In addition, the franchisee enjoys multiple revenue sources, and full strategic and tactical support from the corporate office. 

The success of Franchising continues to be important news in business.  According to the book The E Myth Revisited  over the course of one year, Franchises that grant a business format, operating system, and trademark from the franchisor have reported a success rate of 95% in contrast to a 50% plus failure rate of new independently owned businesses.  Also, 80% of all businesses fail in the first five years, whereas a full 75% of all Business Format franchises succeed.




 






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