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Franchise News Release: Waco, TX - (Dec-9-2003) Mr. Electric Ends Strong 2003 With 42 New Franchisees Worldwide And 13.8 Percent Increase in U.S. Sales RevenueMr. Electric®, the world's largest electrical service and repair franchise, added 42 new franchisees worldwide and achieved a 13.8 percent increase in U.S. sales revenue to make 2003 one of the strongest years for the company, according to President Rick Cross. "We achieved some fantastic results while others in our industry suffered serious losses in the tight economy," Cross said. "It underscores the growing strength of our national network and the power of the Mr. Electric brand across the U.S." Cross also attributed the positive year to a changing attitude toward service and repair in the electrical industry. While many small business owners focus solely on new construction, Cross said it limits them to a smaller client base that is reactive to rapid economic changes. Meanwhile, Mr. Electric has attracted the independent electrical businesses looking to diversify into the service and repair industry, creating a larger market of opportunity. "Mr. Electric is a proven Franchise system that allows business owners to join a national brand, increase their buying power, tap into new profit centers, and grow a more successful business," Cross said. "The access that Mr. Electric gives to service and repairs in existing residential and commercial markets is a huge attraction for all of our new franchisees." Mr. Electric also offers franchisees a peer network that is complimentary to a local business, Cross added. Unlike independent businesses, Mr. Electric franchise owners belong to a collective, yet uncompetitive, network where they can share ideas and business successes with each other that create a winning situation for everyone. James Franks, director of franchise development for Mr. Electric, expects the trend to continue through 2004. "We expect to add more than 60 franchisees worldwide in the next year," Franks said. About Mr. Electric About The Dwyer Group
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