LIBERTY FITNESS PARTNERS WITH DIETSITE.COM TO LAUNCH LIBERTY FITNESS DIET CLUB

Becomes Nation’s First Women’s 30-Minute Fitness Chain to Offer Online Nutrition Tool

Liberty Fitness , a progressive and rapidly growing woman’s fitness chain dedicated to providing its members quality products and services in fitness, nutrition and wellness, announced today that it has partnered with Dietsite.com, a noted nutritional Internet site operated by registered dieticians to launch the Liberty Fitness Diet Club.  It will be available to club members throughout the U.S. at all Liberty Fitness locations.

Liberty Fitness Diet Club will provide members of Liberty Fitness’ 55 locations nationwide access to an interactive website where they can compare their caloric intake with the calories burned during a 30-minute circuit training workout using Liberty Fitness’ proprietary six-level adjustable hydraulic equipment at variable intensity levels.  Liberty Fitness is the first and only 30-minute women’s fitness center in the nation to offer members this comprehensive nutrition and exercise tool online.

“Liberty Fitness Diet Club, coupled with the other innovations and services offered to members will put Liberty Fitness a step ahead of the competition, and make them the most valuable service available in the women’s 30 minute fitness market,” said Richard Cotton, Chief Exercise Physiologist at MyExercisePlan.com and Liberty Fitness.  “Liberty Fitness Diet Club is an excellent example of Liberty Fitness’ user-friendly, yet scientific approach to fitness and weight loss. It demonstrates Liberty Fitness’ ongoing commitment and willingness to rise above industry expectations to help members attain their fitness and weight loss goals.”

The proprietary Liberty Fitness Diet Club site, which was developed exclusively for Liberty Fitness by the registered dieticians at Dietsite.com, is the latest in a series of moves aimed to help Liberty Fitness secure the No. 2 slot in the highly competitive women’s fitness industry.

“Liberty Fitness is once again setting new standards for women’s fitness chains,” said Liberty Harper, founder and director of training for Liberty Fitness. “Liberty Fitness Diet Club Ô is better than having a nutritionist on-site because our members can access the website from home, work or while exercising at the club. This one-of-a-kind offering furthers our mission to provide members with quality products and services in the areas of fitness, nutrition and wellness.  It enhanced our approach and strengthens our position in the industry.”

Liberty Fitness Diet Club offers members convenient, 24/7 access to personalized advice from registered dieticians, diet and recipe analysis, sports nutrition and diets for specific health conditions. Members also have access to a substantial library of information on nutrition-related topics. Liberty Fitness members can access the site using a personalized user name and password.

According to Traci VanDerVorste- Kaufman, registered dietician and founder of Dietsite.com, Liberty Fitness Diet Club takes a realistic approach to educating women about how to make nutritious eating decisions. The site allows members to analyze the nutritional content of virtually any food consumed in a day, including Fast Food and Starbucks brand coffee drinks.

About Liberty Fitness

Founded in 2002, Liberty Fitness is the industry’s first women’s fitness concept to address fitness, nutrition and wellness, including a 30-minute circuit training workout featuring six-level, adjustable hydraulic strength training equipment, personal trainers and nutritional and health education. With 55 locations open in 16 states, and an additional 12 Franchises sold, Liberty Fitness is poised to open 1,500 units in the next five years and grab a significant share of the high-growth women’s fitness industry.

About DietSite.com

Dietsite.com was founded in 1997 by registered dietician Traci VanDerVorste- Kaufman to teach consumers how to achieve better health through nutrition. Dietsite.com offers paying members access to the advice of a registered dietician, provides diet and recipe analysis and covers eating plans throughout the life cycle, from wellness to disease specific. The site also offers educational information on a wealth of topics from sports nutrition to food safety and alternative nutrition.