THE BUYER'S AGENT, INC. Opens Regional Franchise for Oregon & Washington State

THE BUYER'S AGENT, INC., the nation's largest and most experienced Exclusive Buyer Agency Real Estate franchise has opened its second regional franchise sales and support office in Yakima, Washington. Mr. Roland C. McLaughlin has contracted, as a Regional Director, to provide franchise sales and support for the Northwest Region, comprised of Oregon and Washington State.

Mr. McLaughlin has a degree in finance from the University of Washington and a masters degree in Education from Heritage College. His business background includes: Vice President and Manager of the Public Finance Department of a major Wass Street investment banking firm; Managing Partner of a major fruit grower, packer and shipper located in Central Washington. More recently he owned and operated an Assisted Living Senior Health Care facility. In 1999 he joined THE BUYER'S AGENT, Buyer's First Realty in Yakima, Washington, owned and operated by his son, Daniel, and became one of the top agents in that office. Upon joining THE BUYER'S AGENT as a Regional Director, Mr. McLaughlin stated, "When I saw the tremendous success that Daniel had in the short time since he opened (April, 1999), I knew that others would be interested in this unique opportunity!"

According to the company's president, Tom Hathaway, there are 3 existing Franchises in the region, which will accommodate 90 offices. THE BUYER'S AGENT, INC., provides exclusive territories with a population of 100,000 per office.

The 12 year-old franchise is headquartered in Memphis, Tennessee. Mr. Hathaway said, "We are very excited to see the great interest in our regional franchise opportunities. We just began offering these regions in May and believe we will meet, or possibly exceed, our goal to sell four regional franchises this year."

The regional franchises create a dynamic "win-win-win" situation for everyone. Regional operators profit from having a well developed franchise program and existing model franchisees to show franchise prospects, unit franchises gain from increased franchise support at the local level and increased brand name recognition as new franchises are added, and the franchisor benefits by having increased franchise sales and more time and resources to focus on developing additional franchise programs and benefits.

THE BUYER'S AGENT franchisees specialize in representing the interest of the real estate buyer, rather than the seller. This distinction allows offices of THE BUYER'S AGENT to negotiate on behalf of home-buyers, working to save them buyer time, money and effort. Roland McLaughlin can be reached at 509-930-6726.