AlphaGraphics Introduces E-Commerce Printing Services to Franchising Industry (2/00)

With an e-commerce web site that is customized to a franchisor's specifications, the franchisor can post images of its marketing materials or products online and with the click of a mouse, any franchise location can simply select the materials they need. An AlphaGraphics printshop will print the materials and deliver the printed materials to the franchise location that placed the order!

"With the emerging e-commerce revolution, many companies are eager to integrate a web presence into their overall marketing strategy and offer web-enabled services that allow multiple locations to share easy access to standard forms and printed materials," said Tim Sultan, Global Accounts Manager at AlphaGraphics, Inc. "Through AlphaGraphics global accounts program, franchisors no longer have to inventory printed materials and ship to their franchise locations. The global accounts program with an e-commerce website adds value to the franchisor-franchisee relationship by improving overall efficiency, ensuring quality and increasing customer service," said Tim Sultan, Global Accounts Manager at AlphaGraphics, Inc.