The Showhomes Difference: A Unique Business Model for Motivated, Knowledgeable Entrepreneurs with a Love of Real Estate 
Showhomes helps Realtors and homeowners sell vacant homes faster and at higher prices. Through bull markets, bear markets, high inflation and high interest rates, Showhomes has helped sell more than 23,000 homes worth more than $8 billion since its founding in 1986.
Showhomes adds economic value to a well-defined but underserved real estate niche: vacant houses. Markets vary, but at any given time, national industry data shows as many as 25% of active residential listings are vacant. And vacant houses sell for 10-20% less than comparable homes that are fully furnished, staged and cared for. Showhomes franchisees help Realtors and homeowners regain this lost value, by helping sell these challenging listings more quickly and for more money.
Here's how it works.
Imagine for a moment that you're a homeowner with an empty house that's been on the market for 90 days - or more.
Your Realtor is telling you to reduce the price, and you're feeling the pinch of two mortgages, plus all the upkeep on two homes.
What are your options? You can reduce the price and sell for less - steeply reducing the amount of equity you have in your most valuable possession.
Or you can contract with Showhomes to provide you and your Realtor with a turnkey package that includes whole-house furnishing, professional decorating, staging and a live-in home manager to keep your home in show-to-sell condition seven days a week. Showhomes also provides marketing support to Realtors.
The result: your vacant house becomes filled with life. Buyers no longer see empty rooms needing touch-up paint, but instead see themselves entertaining friends and relaxing with family. They fall in love with the home, and make premium offers to ensure the home will become their own.
The Showhomes Difference:
Adding Value to Everyone We Touch
Showhomes is a unique business - we add value to everyone we do business with. Realtors who use our service sell homes faster with less hassle. Home Managers, the contractors that live in and help stage our homes get to live in beautiful houses for the price of an apartment. Homeowners beat real estate market conditions and sell their home for the highest price the market will bear. And best of all, our franchise owners build an enviable and creative business--one sold home at a time.
Who makes a successful Showhomes franchise owner?
Results-oriented, entrepreneurial professionals with a love of real estate, good people skills, integrity, creativity and a desire to lead a professional team make the most successful Showhomes franchisees. They come from a variety of backgrounds including real estate brokers, agents and investors, property managers, interior designers and stagers, and corporate professionals with successful business careers - who are ready to run their own full-time business based on a proven system and track-record.
What's the typical franchisee investment?
"Total investment for a Showhomes franchise and exclusive territory ranges from $120K to $325K. We require a minimum of $100K in liquid assets and $300K net worth. In addition to the initial franchise fee which ranges from $75k to $175k, franchisees must have enough working capital to launch and ramp up the business. In return, franchise owners become part of a powerful brand with national recognition.
In business for yourself. Not by yourself.
Showhomes management team is fully committed to helping franchisees establish and grow their businesses to maximize profitability and success in their markets. We provide the hardware and software systems, as well as operational, marketing and financial guidance and systems to launch and grow a Showhomes franchise. We furnish a customized website and marketing programs to help leverage our national brand in each market. After the franchise is established, we provide an executive mentor, continuing national and local marketing programs and collateral, website hosting, business development systems and peer support groups. And we continue to fine-tune our systems to incorporate best practices for the greatest franchise success.
What markets is Showhomes currently targeting for development?
We're currently targeting areas in more than 20 states, including some of the most dynamic and attractive housing markets nationwide. Because each franchise is an exclusive territory, franchise owners never compete for clients. In fact, Showhomes franchisees support each other by sharing best practices and successful innovations.
How do Showhomes franchise owners make money?
By adding significant value to high-end properties, Showhomes franchise owners help homeowners and Realtors sell these listings faster - and at premium prices. Franchisees earn income from two main sources: homeowners pay an initial setup fee and a success fee - paid by at closing - that rewards the accelerated sales and higher market values that Showhomes delivers. Home managers pay monthly fees for the privilege of living in Showhomes, and Franchisee earning potential grows with the value added to each transaction. The more homes Franchisees help sell and the more value added to each transaction, the more money they make.
